Answers to common questions about working with East Light.

The service

What exactly does East Light do?

We're a remote, done-for-you media service for real-estate listings. You send us the photos you already have, and we turn them into polished marketing assets. Our services cover photo enhancement, day-to-dusk conversions, object removal, virtual staging, occupied-to-vacant clearing, virtual renovation, cinematic video tours built from your stills, and social reels for Instagram and TikTok. Everything is produced remotely, so there's no shoot to schedule and no crew on site.

Do you photograph the property yourselves?

No. We work entirely from the photos you supply, which is what makes us fast and affordable. You skip the cost and scheduling of a photographer, and we handle everything after the shutter. If your source photos have gaps, we'll tell you what to re-shoot on a phone before we start.

What kind of source photos do you need from me?

The better the input, the better the result. Ideally: high-resolution JPG or PNG, shot in good light, wide angle, held around chest height, with rooms tidy. Phone photos are welcome as long as they're sharp and well-lit. If something won't produce a good result, we'll flag it before charging you rather than deliver something weak.

Can I get a specific style or look?

Absolutely. Tell us the vibe, the target buyer, or the furniture style, and we'll match it. For virtual staging we offer a range of styles (modern, Scandinavian, contemporary, classic, and more). If you want a consistent look across your listings, we'll keep a style profile for you.

Honesty & disclosure

You use AI. Will the photos still look real?

Yes. Photo enhancement corrects light, colour, and clutter so the property looks its honest best. Where a service shows a possibility rather than the current reality — a dusk sky, staged furniture, a renovation preview — we render it realistically and label it clearly, so no one ever mistakes a simulation for the real thing. Our rule is enhancement, not fabrication.

What will you not do?

We never hide a property's true condition or change what it physically is. We won't alter a room's structure or geometry, we won't remove or conceal defects (our occupied-to-vacant service deliberately leaves defects visible), and our object removal covers temporary items only, never permanent features or problems. Transformations like day-to-dusk, staging, and renovation show a genuine possibility, and each one carries a clear label so buyers always know what they're looking at.

What is virtual staging, and how is it different from real staging?

Virtual staging digitally furnishes an empty or sparse room so buyers can picture living there, without renting a single piece of furniture. It's faster and far cheaper than physical staging. We add furniture and décor only — the room itself stays exactly as it is — every staged image carries a staging label, and one revision is included so you can fine-tune the look.

Do I have to disclose that photos were edited or virtually staged?

In most markets, yes, and the rules are tightening. Many MLS (Multiple Listing Service) boards and professional codes require you to label edited, staged, or AI-altered images, and some regions now require access to the original photo too. Disclosure is ultimately the agent's responsibility under local rules, so please check your MLS and regional requirements. We support you by clearly labeling every staged, day-to-dusk, and renovation image and keeping your originals on file. (This is general information, not legal advice.)

Pricing & delivery

How fast is turnaround?

Speed is one of our core promises. We deliver within 48 hours in most cases. If you're up against a listing deadline, tell us and we'll work to it.

How much does it cost?

It depends on the order. Our services are diverse and every listing is different — how many photos, which services you need, and how much work each involves all move the price — so there's no single rate we could honestly quote here. Tell us what you need and we'll come back with a clear, precise price based on exactly what you're after. Get in touch and we'll sort it out.

How many revisions do I get?

Two rounds of revisions are included with your order. We'd rather get it right than rush it out, so if something isn't quite there, tell us and we'll adjust.

What formats do I get, and how are they delivered?

You'll get a single private gallery link for each listing — no app or login needed. Open it on any device, review everything, and download in one click. Photos come in two versions: full-resolution for print and archiving, and an MLS/web-sized set already optimised to upload to your portal without errors. Video tours download as a standard MP4 (1080p) that plays and uploads everywhere. Everything is delivered at full quality, so please download from the gallery link rather than asking us to email or text files — email and messaging apps automatically shrink and re-compress images and video, which quietly degrades the work.

Rights & getting started

Who owns the finished images and videos?

You get full rights to use every deliverable to market your listings. In return, we ask you to confirm in writing that you hold the rights to the source photos you send us, since we can only work with material you're entitled to use.

Is my material kept private and secure?

Yes. Your photos and listing details are handled confidentially and used only to produce your deliverables. We won't keep or reuse your material without your consent — if we'd ever like to feature a before-and-after in our portfolio, we'll ask you first.

How do I get started?

Send us your listing and we'll enhance one photo from it for free, so you can see the difference before committing to anything. We'll also share honest, experience-based advice on what would most improve your images and what we'd do with them. From there, tell us what you need and we'll come back with a price and turnaround.